Captivation Marketing © All rights reserved.


Captivation Marketing, with over 30 year’s hands-on experience, develops innovative strategies and effective customized solutions to assist domestic and international organizations identify, win, engage and retain high valued customers. Success has been earned by gaining actionable insight from the market, customers and stakeholders then translating them in to competitive measurable advantages across diverse businesses in travel, tourism and hospitality. 

THE Boilerplate

THE Canvas

  • Over 1300 active connections in LinkedIn
  • Several hundred skill set endorsements 

THE Rolodex


  • Winning over 15 HSMAI Adrian marketing awards
  • Launched Kennedy Space Center new persona driven website
  • Oversaw global marketing and sales for Atlantis Shuttle $100M attraction
  • Opened 30 international sales offices in 18 months
  • Created "The World's Largest Hotel Chain" global strategy for Best Western
  • Developed first ever travel trade digital publication as publisher of Travel Agent Magazine

THE Skills


  • Innovative and Creative Thinking
  • Strategy
  • ​Marketing Asset Management
  • Integrated Marketing - Social/Digital
  • Database Marketing
  • Partnerships & Sponsorships
  • Business Development
  • International Sales & Marketing
  • ​Federal, State and County Experience

THE Experience

 Tourism & Hospitality Sales & Marketing Services

 Bob Gilbert CTC MInstM (UK)
 CEO Captivation Marketing
​ Services provided to: Delaware North Companies,
 Best Western, Charisma Records, Chinese Host,  Choice Hotels,  ClickSquared,  HelmsBriscoe,  Hilton, National  Parks  Promotion Council, ​NTA,  National  Park Reservations,  Tourism Cares, Travel  Agent  Magazine, Visit  California, Visit Florida,  SuperClubs,  Tourism Cares,  Walt Disney Attractions,  Wayne  Newton, Yosemite,  InterContinental Hotels.
  • Marketing Chair: National Parks Promotion Council - Current
  • Director: National Tour Association - 2013/14
  • Commissioner: Visit California - 2013/14
  • Board Member: US Travel Association - Multiple Years
  • Developed and Chaired Pow Wow Europe - Multiple Years​